Approaches to Social Research

Revised and updated in its fifth edition, Approaches to Social Research is a rigorous yet clear and engaging introduction to research methods. Covering all of the fundamentals in a straightforward, student-friendly manner, it is ideal for undergraduate- and graduate-level courses across the social sciences and also serves as an indispensable guide for researchers. Striking a balance between specific techniques and the underlying logic of scientific inquiry, this book provides a lucid treatment of the four major approaches to research: experimentation, survey research, field research, and the use of available data. Richly developed examples of empirical research and an emphasis on the research process enable students to better understand the real-world application of research methods. The authors also offer a unique chapter (13) advocating a multiple-methods strategy.

New to this Edition:

* Many updated examples that are current and relevant to students' daily lives
* New examples from an array of disciplines, including the use of experimental design in political science and economics
* A revised chapter on ethics, which now appears earlier in the book (Chapter 3)
* Extensively revised and updated chapters on survey research (9-10) and writing research reports (17) that incorporate new developments in methodology and technology
* A new series of more than 100 key points, set off throughout the text
* A more visually appealing interior design featuring tables, large text boxes, figures, and charts
* New exercises in every chapter
* Updated Instructor's Resource CD including ideas for lecture, discussion, and exercises; review questions; and test items. Contact your Oxford sales representative for a copy. * Companion Website (maintained by the authors) offering a glossary and the following material for each chapter: answers to selected text exercises, true/false and matching quizzes, suggested readings, and web resources